Marketing Trends

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AI Video Content Creation Is Coming with Open AI’s Sora

Open AI recently announced a new AI text-to-video model named Sora, marking a significant leap in…

by Cody Lynn 3 min read
Harnessing ChatGPT’s Canva Plugin for Corporate Social Media Strategies

In an age where digital landscapes shift quickly, businesses are in a constant race to adapt…

by Cody Lynn 9 min read
2024 Digital Marketing Trends

As you begin planning your 2024 digital marketing strategy, it’s important to be mindful of the…

by Andrew Martin 8 min read
Harnessing ChatGPT-4 for Programmatic Keyword Research: A Game-Changer for Digital Marketers

In the ever-evolving landscape of digital marketing, staying ahead of the curve is imperative. The need…

by Cody Lynn 7 min read
How Often Should I Redesign My Business Website?

With people becoming increasingly reliant on the internet to research the products and services they need,…

by Andrew Martin 9 min read
15 New AI Tools – Explore the Possibilities

As a follow up to our AI article last month, where we highlighted over 25 AI…

by John Vachalek 5 min read
Why a Business Website Should Be Your Primary Marketing Tool

We often say that your website is the hub of your marketing efforts. But what does…

AI Is Changing Our World – Impacts, Tools & Insights

When I started a digital marketing agency in 1994 (about 3 months after the advent of…

by John Vachalek 10 min read
Top Digital Marketing Mistakes That Are Costing You Money

There are now more than 5 billion internet users worldwide. We exist in a digital world,…

4 Mistakes Quietly Killing your Email Marketing Performance

Helpful Tips from Webolutions Digital Marketing Agency Email Marketing Strategy   “Let’s put out a newsletter”…

by Amanda Martinez 12 min read
Top 7 Website Mistakes That Cost You Money

It’s impossible to stress this fact enough – your website is the foundation of your marketing…

How to Generate More B2B Leads with Your Website

Many B2B companies are still focusing on traditional lead generation methods such as advertising, referrals, attending…

8 Ways to Increase Website Leads and Revenue

If you’re serious about growing your business, you’ll need to consistently increase your leads over time.…

Top 7 Reasons to Build a New Website

Web design best practices continue to evolve at a rapid pace. Each year, new technologies are…

7 Web Design Trends for 2022

Web design trends change fairly rapidly. There are several reasons for this. First, styles are constantly…

14 Best Business Intelligence Solutions to Help Your Company Grow

Helpful Tips from Webolutions Digital Marketing Agency Business Strategy   Implementing a business intelligence strategy at…

Set Your Company Up for Success – Implement Effective Business Intelligence

We’ve been spending a great deal of time this month talking about business intelligence (BI), and…

True Business Intelligence – Grow Your Company Faster!

Let’s start by defining what we mean by true business intelligence. We define true business intelligence…

by John Vachalek 23 min read
Thought Leader Roundup: Leading within Your Market

At Webolutions, we’re always trying to keep tabs on what the best and brightest in our…

6 Digital Marketing Trends for 2022

Helpful Tips from Webolutions Digital Marketing Agency Digital Marketing Strategy Digital marketing trends are constantly evolving.…

Internet Marketing Trends: Recap of Online Marketing Summit

As an online marketing company, Webolutions continually identifies and evaluates digital marketing trends to help our…

by John Vachalek 5 min read
Top Content Marketing Trends

Marketers have a love-hate relationship with content. While more than 80% of businesses claim to have…

Digital Marketing Trends

Helpful Tips from Webolutions Digital Marketing Agency Digital Marketing Strategy   Digital Marketing Trends You Need…

Content Trends That Will Transform Your Marketing

Content Marketing Trends When it comes to the content world, there are a whole host of…

Taking Your Thought Leadership to the Next Level

What does it take to be an effective thought leader in today's world? Many organizations claim…

Measure Your Digital Marketing Effectiveness with Webolutions’ Exclusive True Attribution™

Proven Measurement System for Keap / Infusionsoft Problem Someone clicks on your pay-per-click ad and goes…

by Mike Hanbery 4 min read
How to Rock Your On-Brand Messaging to Set Yourself Apart

It's a marketing jungle out there. According to studies, the average person is expected to see…

Webolutions Webinar: Digital Marketing Strategies to Make Your Organization Famous

Join us to understand what successful organizations and small businesses are doing to take their latest…

5 Effective Elements You Need For Your Website

Helpful Tips from Webolutions Digital Marketing Agency Website Development Strategy   When it comes to creating…

The Power of Influencer Marketing

When you think of an influencer marketer, many will mention celebrities such as Kylie Jenner. But…

Don’t Miss Out on These Digital Advertising Updates

The digital advertising landscape is changing faster than ever. Gone are the days when you post…

What You Need to Know to Get Your 2020 Marketing Budget Approved

While it may seem like an intimidating process to get a budget approved, below are steps…

7 Ways to Maximize Your Website’s Local Search Presence

When it comes to making a local impact with your audience, are you "famous" with your…

Custom Web Design & Development Tips

“Custom” is a subjective term. “Custom Website,” more so. Before you invest time and money into…

by Mike Hanbery 8 min read
Making It in the Inbox: 11 Steps to a More Successful Email Marketing Strategy

This article is one of a series of blog posts Webolutions is publishing each month about…

Adobe Business Catalyst Website Migration to WordPress

Adobe recently announced they would stop supporting their Business Catalyst website Content Management System (CMS). Businesses…

by Mike Hanbery 7 min read
Making It in the Inbox: Preview Text

This article is one of a series of blog posts Webolutions is publishing each month about…

Adobe Business Catalyst

Important Update About Adobe Business Catalyst End of Life Source: Important Update about the Business Catalyst…

Making It in the Inbox: Bounce Management

This article is one of a series of blog posts Webolutions is publishing each month about…

Making It in the Inbox: Sending Cadence

This article is one of a series of blog posts Webolutions is publishing each month about…

Webolutions Top SEO Firm in Denver

Webolutions Featured Among the Top SEO Firms in Denver Throughout our years we’ve had the pleasure…

4 Things to Address in your Marketing Plan Today!

Do you struggle to achieve your marketing goals? It’s that time of year when you need…

Making It In the Inbox: Maintenance List and Hygiene

This article is one of a series of blog posts Webolutions is publishing each month about…

Making It In the Inbox: Subject Lines

This article is one of a series of blog posts Webolutions is publishing each month about…

Making It In the Inbox in 2019: Welcome Emails

This article is one of a series of blog posts Webolutions is publishing each month about…

Making It in the Inbox in 2019: Invest Time in Your Engagement Strategies

This article is one of a series of blog posts Webolutions is publishing each month about…

Mark Your (Editorial) Calendars to Stay on Top of Your Content

Content is coming! Preparing for the new year is vital for any company or organization’s success.…

Connecting With Your Local Audience

Connection. It's something we all strive for. On a human level, on a brand level, and…

The Art vs Science of Quality Content

Content Marketing Tips Telling stories, writing content, creating messaging. It all comes back to one very…

The Big Debate: Why Do Plastic Straws Suck So Much?

If you haven’t heard the great Plastic Straw Debate of 2018, you do not watch the…

by Kristin Dye 5 min read
Client Relationship Building – Critical to Your Long-Term Business Success

Most Online Marketing initiatives include some sort of Web analytics. However, many people overlook the critical…

by John Vachalek 3 min read
Why Infusionsoft CRM and Marketing Automation is Killing Email Marketing for Small Businesses

It’s time for legacy email marketing systems to die. Keep Doing Email Marketing In 2018, email…

by Mike Hanbery 5 min read
5 of the Coolest WordPress Plugins

WordPress as a Content Management System (CMS) for websites offers a wealth of add-ons, known as…

by Erik Landru 4 min read
5 Must-Have Communication Tools

When it comes to the office, there are lots of different tools you can use for…

How to Take a Guilt-Free Vacation

Working too much can stress you out, and prolonged stress correlates with anxiety, depression, impaired cognitive…

by Kristin Dye 5 min read
5 Conversion Tools We Love

Helpful Tips from Webolutions Digital Marketing Agency Conversion Optimization   We work with hundreds of clients…

Plug your Marketing Funnel: How Small Businesses Get Referrals with Infusionsoft

The problem with your marketing funnel is the hole in the bottom of it. Marketing Should…

by Mike Hanbery 4 min read
The most important question in marketing

In a previous post I talked about asking questions as a way to stimulate ideas. Questions…

by John Vachalek 1 min read
Take Your Experiential Marketing to the Digital Level

Put simply, experiential marketing is a strategy brands use to connect with their target market. Usually,…

How Your Web Design Agency Creates a Referable Experience

What is an experience? Any web design company worth its salt talks about analytics. If you’re talking…

by Mike Hanbery 7 min read
Exceptional Web Experience Is Boring (But Effective)

Being in marketing since the mid-90s, when it comes to websites, it seems I've seen and…

3 Tips to Turn Your Content Into the Popular Kid on the Web

Helpful Tips from Webolutions Digital Marketing Agency Content Marketing Strategy   Content Marketing Gaining traction with…

SEO, Your Website, and CRM: Better Good than Lucky

Want to get lucky in growing your business? Get systems in place that make luck more…

by Mike Hanbery 3 min read
Experiential Marketing – A Critical Component for Success   

“Your smile is your logo, your personality is your business card, how you leave others feeling…

by John Vachalek 6 min read
Don’t Go Breaking Your Site: Security Tips to Avoid Down Time

In today's world, having a website for your business is essential.  Whether you are a hip…

by Erik Landru 3 min read
Seal the Deal: Marketing Automation Campaigns to Win Clients

It’s 2018: If you aren’t already using marketing automation in your strategy it’s time to start.…

Falling in (Brand) Love Through Engaging Content

Ah, February. The grocery store aisles are lined with pink and red heart-shaped everything, you can't…

Your Business Website and Infusionsoft CRM – A Love Story

Is your business website lonely? Is it greeting new people on a regular basis, delicately feeling…

by Mike Hanbery 4 min read
Keys for Your Business to Thrive in 2018

The business landscape is changing faster than ever before. Across all industries, changes are occurring in technology, communications,…

by John Vachalek 4 min read
Fool-Proof Guide to Staying on Track with New Year’s Resolutions

New year, new you! (That’s what they say, right?) 2018 is here and we’re all pumped…

by Kristin Dye 3 min read
Maximize Your CRM and Marketing Automation with Small Business Website Design

As the first in a series about how small businesses can maximize marketing results from Contact…

by Mike Hanbery 4 min read
5 Questions to Get Your Marketing Budget Approved

For many, early December is the final push for getting your marketing budget approved. Here are…

by Mike Hanbery 5 min read
Slay Your Content Monsters

Here's a word I guarantee you've heard before: Content. The thing is, content can take so…

Mistakes that Turn Your Landing Page into a Ghost Town

What do ghost towns and bad landing pages have in common? Everybody leaves them. You put…

Developing a More Engaged Workforce

According to Gallup, in 2017: Less than half of the US workforce is engaged. Disengaged employees…

by Mike Hanbery 4 min read
Break Through Blank Page Syndrome

The pressure is on, the deadline is looming and that blinking little cursor on your still-blank…

Lead Nurturing Content – What, Where and When?

When it comes to lead nurturing, we often get asked what type of content is best…

Budget Like a Pro in 2018

It’s hard to believe Q4 is just weeks away. That means it’s already time to begin…

A Match Made in Marketing: WordPress and Infusionsoft

Peanut butter and jelly. Chocolate and graham crackers. WordPress and Infusionsoft by Keap. Some things are…

Get Out of Your Marketing Rut

Feeling stuck with your marketing? Know that you should do something more, but unsure what that…

Why Your Blog Isn’t Working

Content marketing is a powerful tool in today's digital and information age, but there are countless…

What’s in a brand? (And no, it’s not your product)

Brand. As marketers, we hear this word everyday. But what exactly is a brand? Is it…

Marketing Revolution the Theme at 2017 Denver Digital Marketing Summit

Denver Digital Agency Webolutions on Denver Digital Summit Seth Godin spoke about “our revolution” in the…

by Mike Hanbery 5 min read
5 Ways to Make Your Website Content Drive ROI

On the web, it’s easy to feel lost in a sea of similar messages and competing…

7 Ways to Create an Experience for Your Business

Regardless of your offering, creating a positive experience is one of the most important things a…

5 Marketing Automation Myths

Helpful Tips from Webolutions Digital Marketing Agency Digital Marketing Strategy   It's no secret. Marketing automation…

Can a Small Business Have a Brand? Executive Roundtable Recap

At the April installment of Webolutions’ Executive Roundtable series, 26 private enterprise and nonprofit executives gathered…

by Mike Hanbery 3 min read
5 Ways Using WordPress Can Grow Your Business

When researching website platforms, you probably need to look no further than WordPress. Nearly 2 million…

by Mike Hanbery 4 min read
Marketing Automation: 6 Campaigns to Automate

Marketing automation is no longer trendy. It is no longer a fad that only upstart niche…

5 Email Marketing Problems (and How to Fix Them)

Helpful Tips from Webolutions Digital Marketing Agency Email Marketing Strategy   Did you know the average…

3 Lifecycle Marketing Phases To Grow Your Business

Helpful Tips from Webolutions Digital Marketing Agency Marketing Strategy   As contacts move from prospects to…

Marketing Automation 101

You have heard the term marketing automation a lot lately, but what is automated marketing automation?…

5 Steps to Drive Performance Through Data

Today, there is certainly no shortage of data. From analytics to social tracking, marketers have access…

How to Find the Right Marketing Partner

Deciding to hire a marketing partner can be a tough decision. In fact, some people feel…

Web Design: 6 Often-Missed New Website Must-Haves

You know you need a new website and you know you want it to be beautiful.…

Second Act of Inbound Marketing: What’s Next in 2017

Let’s have a little fun. Think back 10 years to 2006 and picture the marketing landscape.…

9 Holiday Marketing Planning Mistakes To Avoid

The leaves may just be changing, but it's already time to start looking ahead to plan your…

8 Top Tips for Video Promotion

Sure. Videos drive SEO. They tell brand stories. Videos even increase engagement rates. This is exactly…

Forget B2B and B2C – Go H2H! (Human-to-Human Marketing)

It’s harder than ever to market our services and products. Not only are there countless options…

Marketing in Micro-Moments

Micro-moments marketing is a trend that began gaining significant momentum in 2015 and looks to be…

3 Must Have Content Marketing Tools

Helpful Tips from Webolutions Digital Marketing Agency Content Marketing   You may have heard the term,…

Get the Most Out of Your Big Ideas with Content Repurposing

How many brilliant ideas do you have a day? A month? A year? Having unique, original…

Easy Ways to Use Market Research for Important Business Decisions

It used to be only large corporations could afford to use market research. I spent most…

CRO: What is Conversion Rate Optimization?

Are You Spending Enough Effort on Conversion Rate Optimization? Let’s face it, most marketers are strapped…

How to Turn Your Website Visits into Sales Leads

Most of us spend a huge amount of effort on website development making sure our sites…

Be Your Company’s Chief Simplification Officer

In today’s fast-paced, digitized, 24/7 world, what your customers crave more than anything is an “easy…

Humanize Your Brand – People Buy from People

While watching this year’s Super Bowl, several friends asked my opinion on whether companies that run…

Speeding the Marketing Automation Learning Curve

The recently published "State of Marketing Automation 2014" report based on a survey by Regalix Research sheds…

Current Marketing Trends: Successful Content Marketing Starts with Strategy

In September, the Content Marketing Institute and Marketing Profs shared a sneak peak of their 2015…

Current Marketing Trends – a Look at Big Marketing

A recent article in the New York Times outlined a unique approach to education called the…

by John Vachalek 4 min read
Current Marketing Trends – The Evolving Role of Marketing Directors

Whether you are CMO at a fortune 100 company, or a Sales and Marketing Director at…

by John Vachalek 6 min read
Current Marketing Trends – Relationships vs. Lead Generation

Because of the sweeping changes in the reach and role of marketing in successful organizations, we’ve…

by John Vachalek 6 min read
Current Marketing Trends – Brand Focus

I want to begin this post with a simple challenge. Take a look at your website,…

by John Vachalek 3 min read
Communication is the Key to Success

Communication is the key to success in business (and life). There are experts and then there…

Current Marketing Trends – Eliminating Negative Reviews and Comments

As a Denver advertising agency, on a regular basis, we are asked, how can I get…

by John Vachalek 4 min read
Creating Customer Loyalty via mobile apps: Starbucks Tweet A Coffee

In late October, Starbucks announced their new Tweet-a-Coffee program, yet another way they are enhancing customer…

by John Vachalek 3 min read
Defining a Memorable Customer Service Experience

With the advent of a more empowered consumer, many companies are raising the bar on the…

by John Vachalek 5 min read
Current Marketing Trends- Content Marketing is a Must PT 1

As a Denver marketing agency, with a focus on developing best practices in current marketing trends,…

by John Vachalek 5 min read
Current Marketing Trends – Humanize Your Business

All trained salespeople have most definitely heard the statement, “People do business with people they know,…

by John Vachalek 3 min read
Current Marketing Trends- Building Your Marketing Team

This is an actual, non-edited picture we took of a donut shop close to my house…

by John Vachalek 4 min read
Starting Your Content Marketing Strategy

If you need proof of the emerging value a strong content marketing strategy, look no further than the…

Current Marketing Trends- Keeping Clients by Thinking Ahead of Them

As a Denver marketing agency we continually identify and evaluate current marketing trends. Sometimes the most…

by John Vachalek 3 min read
Current Marketing Trends – Transparency Marketing

As a full-service Denver Marketing Agency, Webolutions observes many marketplace trends. One of the most prolific…

by John Vachalek 4 min read
Current Marketing Trends: Introduction to Gamification in Marketing

The marketing trend of gamification is becoming so popular that it has its own wiki at…

by Mike Hanbery 4 min read
Answers to Common Questions About Blogging

Any business today needs a website and a central component of that website needs to be…

Creating Customized Customer Experiences

Henry Ford, the founder of the Ford Motor Company, wrote in his autobiography that “any customer…

Current Marketing Trends: Invest in the Community Around Your Brand

What is it that you are really selling to your customers? Author Tom Peters has included…

Current Marketing Trends: Why a Blog is an Important Part of Your Website

We encourage every client we work with at Webolutions to have a blog on their website…

Current Marketing Trends – Infographics The Art of Communication

Information graphics or infographics are well-organized, visual representations of information and knowledge. Infographics allow the quick…

by John Vachalek 2 min read
Current Marketing Trends – The Extinction of Previously Successful Businesses

We see it all around us every day. Yet many businesses do not believe it can…

by John Vachalek 2 min read
Relationships: A Timeless Marketing Trend

Each year, on the Friday before Halloween, you'll find Webolutions at the South Metro Denver Chamber…

by Mike Hanbery 3 min read
Current Marketing Trends: QR Codes and Your Business

Marketing agencies like Webolutions help clients determine what marketing trends would be most beneficial for their businesses.…

Denver Social Media: Foursquare for Business – What, Why and How

I’m sure by now you have heard of Foursquare, and know a lot of people using…

by Mike Hanbery 4 min read
Denver Social Media: Content Sharing – What, How&com and Why?

What is Content Sharing The sharing of all content across social media; general information, pictures, audio…

by Mike Hanbery 3 min read
7 Benefits of a Business Blog

With the dramatic increase in popularity of Twitter and Facebook, it seems blogs are getting lost…

Transparency in Marketing

There is a lot of talk today about transparency in marketing and what this means. A…

by John Vachalek 3 min read

Pinterest’s demographics have expanded with male and Gen Z users growing 40% year over year.