Posts by Mike Hanbery
Webolutions Again Recognized as Denver Top Digital Marketing Company
Powered by our relationships with you, Webolutions is excited to have again earned recognition by the…
Measure Your Digital Marketing Effectiveness with Webolutions’ Exclusive True Attribution™
Proven Measurement System for Keap / Infusionsoft Problem Someone clicks on your pay-per-click ad and goes…
Custom Web Design & Development Tips
“Custom” is a subjective term. “Custom Website,” more so. Before you invest time and money into…
Adobe Business Catalyst Website Migration to WordPress
Adobe recently announced they would stop supporting their Business Catalyst website Content Management System (CMS). Businesses…
Enhanced WordPress™ Website Platform – Why We Don’t Use WordPress Themes
When we selected WordPress as our primary platform in 2010, we quickly realized the constraints of…
New Rules for Facebook Marketing
Facebook Business Page for Marketing (Not a Facebook Profile Page) First, let's cover a couple of…
Denver Businesses and Nonprofits Succeed Together
Perhaps the ecosystem is less fragile than feared. Here are examples of how Denver public entities,…
Why Infusionsoft CRM and Marketing Automation is Killing Email Marketing for Small Businesses
It’s time for legacy email marketing systems to die. Keep Doing Email Marketing In 2018, email…
Social Leadership Strategies for Today’s Executive
In May 2018, executives gathered for a Webolutions Executive Roundtable to connect and share insights around…
Plug your Marketing Funnel: How Small Businesses Get Referrals with Infusionsoft
The problem with your marketing funnel is the hole in the bottom of it. Marketing Should…
How Your Web Design Agency Creates a Referable Experience
What is an experience? Any web design company worth its salt talks about analytics. If you’re talking…
SEO, Your Website, and CRM: Better Good than Lucky
Want to get lucky in growing your business? Get systems in place that make luck more…
Your Business Website and Infusionsoft CRM – A Love Story
Is your business website lonely? Is it greeting new people on a regular basis, delicately feeling…
Maximize Your CRM and Marketing Automation with Small Business Website Design
As the first in a series about how small businesses can maximize marketing results from Contact…
5 Questions to Get Your Marketing Budget Approved
For many, early December is the final push for getting your marketing budget approved. Here are…
How much Does a Website Cost?
A very natural tendency among marketing executives and business owners exists to ask, “How much does…
Developing a More Engaged Workforce
According to Gallup, in 2017: Less than half of the US workforce is engaged. Disengaged employees…
Denver Executives Seek to Stay Ahead of the Curve
“What is the curve?” Thus opened the July, 2017, installment of Webolutions’ Executive Roundtable luncheon series,…
Marketing Revolution the Theme at 2017 Denver Digital Marketing Summit
Denver Digital Agency Webolutions on Denver Digital Summit Seth Godin spoke about “our revolution” in the…
Can a Small Business Have a Brand? Executive Roundtable Recap
At the April installment of Webolutions’ Executive Roundtable series, 26 private enterprise and nonprofit executives gathered…
5 Ways Using WordPress Can Grow Your Business
When researching website platforms, you probably need to look no further than WordPress. Nearly 2 million…
Upcoming Google Mobile-Friendly Algorithm Update – What Does it Mean?
With news that Google is rolling out a substantial mobile-friendly algorithm April 21, many site owners…
Digital Marketing: How Our Profession Earns Your Distrust
Politics, used cars, digital marketing. Hard to get lower on the rung. Every year, the Gallup…
Understanding Facebook Relevance Score
Facebook is continuously working to improve the experience for people and businesses alike. In the process…
Maximize Opportunities with Marketing Automation – Denver Social Marketing Event
On Friday, April 17, 2015, Denver's Social Marketing for Business group continues on its new, broader…
Google Threat Makes Responsive Web Design a Priority
Google Insights and Tips from Webolutions, a Certified Google Partner Google has signaled what may be…
Denver Social Media Marketing Group: Social Media & SEO
The December, 2014, segment of Denver’s premier social media for business Meetup focused on Social Media…
Denver Social Media: Engaging Your Community through Music
In a strip mall in south suburban Denver, social media is resolving a need, dissolving barriers…
Denver SEO: Denver Marketing Agency Webolutions wins SEO Leader Award
[caption id="attachment_39080" align="alignleft" width="250"] Webolutions' Jeff Davis (l) and Mike Hanbery (r) accept the IMA's SEO…
Internet Marketing Experts Glimpse Future at IMPACT14
Imagine going through life deaf, and one day being handed a piece of technology enabling you…
Social Media Advertising: Facebook Creeps Inside Your Mind
We’ve gone and made the Internet creepy. This was a recurring theme at the Internet Marketing…
Denver Social Media Marketing | Increasing Customer Satisfaction
On Friday, September 19, 2014, Webolutions Strategic Marketing Lead Jody Martin and Director of New Media…
Case Study: ACC Community Education Social Media
Denver marketing agency Webolutions is now handling the ongoing social media community management for the ACC…
Social Media Marketing: Time for Professional Standards
As a client- and prospect-facing employee of a Denver web design firm, I am continually amazed…
Social Media Marketing: Winning the Business
Businesses and organizations are increasing their focus on social media marketing because the medium is moving…
Online Comments: Positive and Negative Reviews on Yelp
Our Denver social media for business group has been abuzz with angry accusations from business owners…
Denver Internet Marketing: Yelp Advertising – Should we?
Should Yelp advertising be a part of your business plan? The answer may be pretty close…
Why do Businesses Hate Yelp?
Yelp.com is one of the most powerful and influential online comment websites in the world. It…
Denver Marketing Agency Webolutions Selected Finalist for Colorado Top Company
Top Denver digital marketing agency Webolutions® has been selected as a finalist for ColoradoBiz Magazine’s 2014…
Why You Have to Spend More Time Writing for Social Media Marketing
There really are business executives who have figured out that, with time and intention, highly powerful…
Denver Social Media Marketing Group on Customer Loyalty & Referrals
The April, 2014, segment of Denver’s premier social media for business Meetup focused on Increasing Customer…
Social Media Marketing: Generating Customer Referrals
Chances are, if you are in a room full of people, half of them have made…
Facebook Advertising: More Necessary than Ever
Last month, Internet science celebrity savant Derek Muller brilliantly uncovered a controversy surrounding Facebook advertising. Two…
Social Media Marketing’s Role in Converting Leads to Sales
Following on from last month’s post on social media’s role in generating leads, we now focus…
Webolutions Analytics: Optimize the Sales Cycle
One of the most important aspects of a business is its sales funnel. This is the…
How to Generate Sales Leads Using Social Media Marketing
It’s well documented that most people who connect with companies on social media already do business…
Content Marketing Strategies & Ping Pong
If there is one thing I’ve noticed within the length of my career working in advertising…
Webolutions Analytics: Client & Visitor Segmentation
In previous posts, I have described some of the many benefits of collecting and analyzing data.…
Webolutions Analytics: Measuring Client & Visitor Engagement
Your existing clients are a great source for additional revenue. This is by no means new…
How to Use YouTube Video Annotations in Social Media Marketing
Video and any video marketing platform can be a powerful component of social media marketing content…
Using Keywords for Social Media Business Marketing Content
Viewpoints on using keywords in social media marketing vary, but one thing remains constant: Keywords are…
Denver Social Media: Social Media Monitoring and the Consumption Lifecycle
The true opportunity social media monitoring provides is the unprecedented ability to see into the minds…
Google Plus: You Will Be Assimilated
Google touts Google Plus as a social network. Is it social? One of the more compelling…
Denver Social Media: Marketing Opportunity in Paid YouTube Channels?
Paid YouTube channels in a free YouTube world presents an interesting decision for social media marketers.…
Denver Social Media: Best Practices for New YouTube One Channel Format
On June 5, 2013, YouTube converted—like it or not—all channels to its new One Channel format.…
Webolutions Analytics: Measuring Online Presence & Effectiveness Over Time
Virtually every software platform used by marketers can output some sort of data. Whether it’s your…
Social Media Marketing: Using Foursquare for Business
In August, 2010, we told you Foursquare was for real. In January of this year, we…
Denver Social Media: Advertising on Twitter Now Accessible for Smaller Businesses
Twitter has introduced Promoted Tweets and Promoted Accounts as an affordable way to increase reach on…
Denver Social Media Marketing Group Links Search Engine Optimization (SEO) to Strategy Plans
In April, 2013, Denver’s premier social media for business group focused its presentation on SEO, the…
Denver Social Media: Search Engine Optimization and Your Social Media Marketing Plan
The inevitable and necessary integration of search engine site optimization and social media is picking up…
Web Analytics: Monitor Macro Conversions AND Micro Conversions
In my last post, I discussed the importance of evaluating conversion data within a web analytics…
Measuring Social Media ROI: The Illusion of Last Source Conversion
Social media is a conversion point for less than two percent of online purchases. As most…
Denver Social Media Marketing Group Adds Brand Experience to Social Media Marketing Plan
Denver’s premier social media marketing group, Social Marketing for Business – Join the Conversation!, registered 101…
Web Analytics: Optimizing your Online Presence for Conversions
Across the marketing world, two developments have trumped all others in recent years. One is the…
Strategic Social Media Marketing: Beyond Posting on Facebook
Strategic social media marketing includes planning and sophisticated understanding of the nature of the medium as…
Web Analytics Traps: Tracking the Right Data for your Business
It is safe to say that the words “data” and “analytics” have become two of the…
How to Start Conversations and Get Comments on Your Business Facebook Page
How can I generate more comments and better conversations on my business Facebook Page? When business…
Building Higher Quality Links
One of the hardest parts of any search engine optimization (SEO) strategy is building high quality…
Current Marketing Trends: Introduction to Gamification in Marketing
The marketing trend of gamification is becoming so popular that it has its own wiki at…
The 5 W’s of Social Media Marketing
Successful, sustainable social media marketing plans are built upon the same foundations as other successful, sustainable…
Denver Business Group Discusses Measuring Social Media Marketing ROI
In August, Denver’s premier social media for business group, Social Marketing for Business – Join the…
Using Relationship Marketing Metrics to Calculate Social Media Marketing ROI
What is relationship marketing? Dr. Philip Kotler offers this definition: Increasingly, a key goal of marketing…
Marketing Strategy: Integrating Social Media and Traditional Advertising
“Find us on Facebook,” often with an accompanying incentive, has replaced, “Get it at these fine…
Guide to Advertising on Facebook, LinkedIn and Twitter
Advertising on social media networks--most prominently Facebook, LinkedIn and Twitter--has similarities to other pay per click…
Elements of a Social Media Content Generation Plan
Any social media marketing company has received a request from a business client to, “put this…
Online Video SEO: Marketing Your Web Video to Internet Search Engines
Internet video is the top area of new and increased investment in marketing for 2012. As…
Social Media Marketing: Should Your Business Have a Mascot?
Mascots are enjoying a renaissance in advertising. Charlie the Tuna and Speedy from Alka-Seltzer are back.…
Denver Company Owners Share SEO and Social Media Marketing Knowledge
Denver’s largest social media for business group, Social Media for Business – Join the Conversation, hosted…
4 Reasons Comments on Your Facebook Business Page are Hurting Your Company’s Online Reputation
If Facebook were a country, its 845 million users would make it the third largest in…
Social Media Marketing and Sales: Your Strategy Defines Your Brand
You’re not the only person who receives Facebook “friend” and LinkedIn connection requests from people you’ve…
Denver Social Media for Business Group Now Top 10 in the World
The December 2, 2011 installment of Denver's Social Media for Business - Join the Conversation meetup…
Social Marketing for Business – Join the Conversation Hits 1000 Members
In September, 2009, Webolutions and the South Metro Denver Chamber of Commerce launched a monthly Meetup…
Relationships: A Timeless Marketing Trend
Each year, on the Friday before Halloween, you'll find Webolutions at the South Metro Denver Chamber…
Social Media and Mobile Marketing Still Gaining Importance in Company Marketing Plans – Nielsen
The Nielsen Q3 2011 Social Media Report confirms that businesses wanting to go where the customers…
Microsoft AdCenter: A B to B Social Media Marketing Success Story
Microsoft Advertising, the Pay Per Click search marketing arm of Microsoft Corporation, is a prime example…
Online Marketing: Optimizing for Local Search
Google’s local and organic search results are now combined. This elevates the importance of local SEO…
Denver Social Media: Social Media’s Role in Your Search Engine Placement
On Friday, March 18, 2011, Denver's premier Social Media for Business Meetup group explored exactly what…
3 Tips for Selecting an SEO Company
"We usually start these conversations with a lesson on how your Website is not up to…
Denver Social Media: Better online marketing through listening
This month's Denver Social Marketing Group Meetup focused on listening. The first phase of a company's…
Denver Social Media: Foursquare for Business – What, Why and How
I’m sure by now you have heard of Foursquare, and know a lot of people using…
Denver Social Media: Content Sharing – What, How&com and Why?
What is Content Sharing The sharing of all content across social media; general information, pictures, audio…