At Webolutions, we have had the pleasure of working with People Element and helping them evolve and grow their story. Part of that evolution was a full rebranding, including a name change.
Who They Are:
People Element, formerly Strategic Programs, is in the people business – driving employee engagement in organizations to help them achieve business goals. While many of their competitors may only focus on once aspect of the employee lifecycle, such as exit interview data, People Element is dedicated to the full employee lifecycle and getting to the answers behind the data. Working in a wide variety of industries, including healthcare and trucking, People Element delivers employee engagement strategies that help create meaningful organizational change.
How They Build Employee Engagement:
For People Element, it is more than just the data. Their team takes it a step further and is willing to roll up their sleeves by understanding what the data actually means to employee engagement and retention. With their unique approach, they:
- Develop comprehensive engagement and retention strategies
- Understand client specific goals and objectives
- Increase Retention, Engagement, Customer Satisfaction, and Productivity
- Decrease Turnover
- Improve Onboarding
- Establish measurable baselines and specific goals
- Provide analysis, guidance and direction based on results tracked via real-time listening
- Provide insight on opportunities for further employee life cycle improvement
At the end of the day, they take time to understand client business goals, focus on the full employee lifecycle and get to the heart of what the data means – blending both art and science. This allows them to provide actionable insights to their clients that leads to better engagement and stronger organizations.
How They Make a Difference in the Community
People Element is involved with several charitable groups, but one in particular is close to their hearts: Dress For Success. Dress For Success helps empower women to achieve economic independence by providing a network of support, professional attire and development tools to help women thrive in work and life.
Over the holiday season, the People Element team organized a clothing drive and donated gently used professional attire to Dress for Success’s local Denver chapter.
In addition to their work with Dress for Success, they helped provide donated items for Access Housing, an organization focused on helping families facing homelessness achieve self-sufficiency.
And, if that were not enough, their generosity and time also extended to hospitalized children. The team at People Element spent time creating holiday cards for children who would have to spend the holidays in the hospital – helping spread cheer in a rather cheerless place.
Random Fact About People Element
When they are not providing employee engagement insights and strategies, the team at People Element engage in lively debate. And, not just any debate. It is a debate about desserts.
That’s right, in the hallways of People Element you will find ongoing banter about pie versus cake. Or, as one employee put it, “A debate on the ongoing superiority of cake over pie.” You be the judge!
What We are Doing
After we completed their market positioning, rebranding and website, we engaged in ongoing marketing. As People Element’s marketing partner, we are continuing to help them tell their story. We are currently helping them with search engine optimization, content strategy, marketing automation, lead generation and nurturing campaigns, as well as online marketing.