What is Google My Business?

Google My Business was the former name of Google Business Profile, Google’s free business-listing system for organizations that appear in Google Search and Google Maps. Businesses can use a profile to manage information such as name, address, service area, phone number, website, hours, categories, photos, services, and customer reviews.

A well-maintained Google Business Profile is an important component of local SEO. Google uses profile information along with website relevance, location, reviews, prominence, and other signals when determining local search visibility.

Businesses should keep information accurate, choose appropriate categories, maintain current hours, add useful photos and services, respond to reviews, and avoid keyword stuffing or other changes that violate Google’s profile guidelines.

Google renamed Google My Business to Google Business Profile, so older references to “GMB” generally refer to the same platform. Webolutions incorporates profile optimization into its local SEO services.

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Webolutions Digital Marketing Agency

Webolutions Digital Marketing, Branding & Web Design Company.We are a full-spectrum business consulting and strategic growth implementation company. As a top Denver digital marketing agency since 1994, we help businesses across the country identify and effectively bring their unique story to life throughout all communications and experiences, allowing them to grow and scale faster, smarter, and easier. Our streamlined, data-driven solutions have helped thousands of clients gain a competitive edge in their industry, enabling them and their teams to thrive.

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