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AI in Marketing: What Every CMO Needs to Know to Stay Ahead
Introduction: Why AI is a CMO Imperative Artificial intelligence (AI) has moved from research labs and pilots to the center of growth strategy. Nowhere…
September 5, 2025
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Driving Revenue Growth
The 90-Day Lead Generation Plan for CMOs
Last updated: September 2, 2025 by John Vargo with the help of AI to be more comprehensive and informative. Open PDF > The 90-Day…
Driving Revenue Growth
Top 10 Lead Generation Challenges CMOs Face and How to Solve Them
Executive Summary Today’s CMOs face immense pressure to generate predictable growth while adapting to a rapidly changing buyer landscape. Lead generation remains the foundation…
Driving Revenue Growth
90-Day Executive Action Plan: Modern Marketing as a Revenue Engine
Last updated: August 28, 2025 by John Vargo with the help of AI to be more comprehensive and informative. Open PDF > 90-Day Executive…
Video is the number one format used in content strategy in 2021.
