Webolutions Digital Marketing Agency September 7, 2013

Denver SEO Web Design Company Launches New Digis Website

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Client Name: Digis

Client Website URL: www.digis.net

Project Type:  New Website Creation

Client Background:
JAB Broadband is the largest fixed wireless Internet provider in the United States. The Digis brand services their clients in Idaho, Nevada and Utah.  As part of the company-wide, branding initiative which Webolutions is implementing with JAB Broadband, we have created new framework upon which all their different branded websites will be created.

Digis represents the second of six branded sites to launch for this ongoing project.

Specific Project Goals & Challenges

  • Create an effective overall brand strategy for Digis
  • Create related core messaging and vocabulary to represent the brand
  • Conduct rollout meetings to help incorporate the brand into the company culture, processes and procedures
  • Create effective imagery and graphic assets for all communications
  • Create an overall look and feel of the site that accurately reflects the Digis brand
  • Create quick and easy access to support tools and helpful guides
  • Create an effective communications plan to facilitate direct customer feedback
  • Create an effective content marketing strategy
  • Conceptualize and develop, on-brand, regular blog content of residential and business customers
  • Develop well-received, consistent burst email communications
  • Manage social media marketing activities
  • Create a consistent annual marketing calendar to maximize the results

Solutions Provided by Denver Web Design Company Webolutions

This Website has the following Features and Functions:

  • A responsive site design which provides a resolution specific viewing and functionality experience on tablets and mobile phones
  • Geographic site content separation for key content areas of the Website (Live Chat, Pricing Plans, Contact Us, etc…)
  • Landing page builder for quick and easy creation of new landing pages for specific advertising campaigns and promotions
  • RSS feed to share content via social media channels
  • Like us on Facebook call to action
  • Social Media Management
  • Blog that is updated regularly with useful content
  • eNewsletter sign up for better communication with current customer base
  • Share Your Feedback form makes it easy for site visitors to keep in touch and let Digis know how they are doing
  • Simple and clean Website design
  • Coverage map displaying the key areas where Digis offers service
  • Calls to action that are specific to business or residential audiences
  • Navigation which has been optimized to increase overall site conversions
  • An easy to use client-side content management system (CMS) which allows them the ability to easily add new site pages, edit content, edit text, edit images & videos, edit forms and control all aspects of their site.
  • An image / video rotation area on the homepage which provides this client with the ability to graphically show key elements of their overall offering experience to site visitors

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